Keeping the social in social distancing.
Physically distant, but socially connected. Now more than ever is the time to harness the positive power of social media.
Physically distant, but socially connected. Now more than ever is the time to harness the positive power of social media.
Canada’s small businesses are taking a hit from the coronavirus crisis. Here’s what you can do to support them.
At B4brand, we are for brands with purpose! But what is “purpose”? Your purpose is the WHY behind WHAT you do. Although your purpose is meaningful to you, it is not about you. It is bigger than you. Your purpose is the value that you add to others, the legacy that you want to leave …
They say storytelling is a marketing buzzword. We say humans have been telling stories for thousands of years. They wonder what makes us different. We proudly stand behind our mission to create stories that connect purpose-driven brands with their audience through engaging storytelling content. In this article from Business Africa Online, our founder, Hermine Mbondo, …
Keeping the tradition of African storytelling alive! Read More »
We’re so proud to work on projects that promote children’s literacy. Here’s why.
Hello, is it YOU we’re looking for? Do you believe in the power of visual storytelling? Do you have a strong understanding of branding? Would you like to produce marketing collateral for purpose-driven brands? If you’re excited to be part of a team specialized in crafting emotionally engaging stories that connect with people online and …
We’re hiring: part-time graphic designer wanted! Read More »
We witnessed firsthand by managing our clients’ consumer communications that consumers demand transparency. From product packaging and its environmental impact, to more detailed questions about the ingredients, the source of the raw materials or where our clients stand in terms of sustainability, their consumers want to know it all, so they can make informed decisions …
Study finds transparency increases brand loyalty. Read More »
Thank you for visiting the B4brand blog! As you might have already noticed, we do things around here with a purpose. So, it’s only fitting that this first blog post is no different. We wanted to take this opportunity to introduce you the woman behind B4brand. We invite you to get a glimpse of her …